Writing first-rate quality articles is an excellent way to market your business and drive much needed traffic to your website without spending lots of money. But there is a tremendous distinction in writing articles and writing quality articles. So if you plan to use the method of article marketing as a means of increasing your website traffic, before you do, you should let the contents of this article sink in.
The very first article I wrote was an article about Hurricane Katrina that I posted on a website that I designed to aid survivors of the terrible misfortune. Hurricane Katrina had devastated my life as well, and I had a sincere longing to help others through my article. Not only had I lived through the storm, but I also survived the tidal surge in New Orleans that followed in Katrina’s aftermath, and the story I told in my article was in reality—very authentic.
I understood that two of the main ingredients of a good article were truth and experience, along with having personal experience about the subject matter is always a good thing for the writer. So I assumed that this individual article merited being labeled as a “quality” article because it contained these two essential ingredients. I thought I was on my way to establishing a profession as a great article writer, but things didn’t quite work out the way I intended.
Almost six years and dozens of articles later, I have come to recognize that during my early years of writing articles I made a few invaluable blunders, and today, every time the question of how to write first-rate quality articles arises, there are several essential facts about article writing that instantly comes to mind.
Article Content
I have learned that the substance of a good feature article is personified in the contents of that article. All too often writers throw together a group of formatted words and sentences and call it an article just for the sake of receiving exposure and traffic. I advise that you keep in mind the real intention of your article content—that it is to provide usefulness and information to your audience.
When you sit down to write an article you must try to write the finest article that you are capable of. do not get into the practice of producing a certain number of articles but instead you should strive for superior quality articles. It is better to write 5 quality articles a month than to produce 50 articles that have repetitive content and amount to nothing more than a collaboration of first-class sounding words.
One of the qualities of a good quality article is that its content is worthy of being read, and unless you give your readers valuable information your article will never be considered worthy material. If your focus is on providing value and trustworthy information to your readers they will refer your site to others, and in turn the people they refer will refer even more people to your website.
Never purchase articles—you know the ones you pay for in bulk packages, make a few changes in the wording, and then slap your name beneath the title. The idea may sound like a first-rate one, especially if you’re inexperienced, but how many other people might be displaying that same article on their site?
In my opinion unique content is by far better than a generic article. Yes unique content takes more effort to create, but uniqueness inspires creativity and if you are going to write articles you must be creative.
Article Motive
Even though article writing is an brilliant way to promote your business and drive traffic to your website, if your principal motivation is for personal gain, then you have entirely missed the function of your article, and no matter how first-rate your writing ability may be you will fail miserably at article writing.
One of the mistakes I made in writing my first article had to do with motive. Since I had lost everything in the hurricane, I needed cash desperately and even though I had a sincere desire to help others through my article, my focus was on making money. You see, I thought if I wrote a good article that would in turn create lots of traffic to my website and I would make lots of money and quickly get my life back on track. Needless to say, I didn’t make a lot of money and both my article and my website was a flop.
If the only motive behind your article is to make money, then stop right now and save yourself the heartbreak. You could probably make more money marketing widgets on Amazon.com.
One of the greatest mistakes that writers make is to persuade themselves to write for money. Never allow money to become your motivation for writing. You must develop the trend of writing for the joy and value that it brings to others. There is no greater joy than to have someone tell you how much they benefited from an article you wrote.
The Internet is timeless. Once the search spiders reference your material it will forever be accessible for people to read, particularly if someone has copied and posted your article on their website. Therefore, when you write an article do so with the intention that people will possibly be reading your article long after you are dead. You never know the influence your work might have on future generations. In essence you should write in such a manner as to always produce first-rate quality articles to the best of your ability.
Your motive should in no way be to out-do your competition either. Focus your mind on being yourself when you write. Don’t be frightened by competition, because if you are your focus will be on competing rather than writing quality articles. If you write quality articles that are uniquely original no one will be able to compete with you.
Knowledge Base
Write about things you know. One of the worst things a writer can do is to write about something he or she knows nothing about. Your audience can tell if you know what you’re writing about. Do yourself a favor and write about things that you have some level of experience in, or at best some degree of knowledge.
For instance, if you have been breeding dogs for a few years, then write about dogs. I’m sure there are experiences that you have had with dogs that is unique and different the experience of another.
Never write to prove something to your readers, if you do you will only become frustrated with yourself. You cannot prove to someone that you know what you are writing about; instead you should let your writing prove itself. People will research your work if it has value to them.
In one gist, your writing is like a doctor’s prognosis to a patient; that prognosis has value to that patient. Here’s what I mean: If your doctor were to give you an unfavorable diagnosis, chances are you would not be totally satisfied that it was your only alternative. You would in all probability go out and investigate the prognosis and get a second opinion. If your article has value to your readers, they will get a second opinion from another writer. In the end your article will prove that your knowledge base is correct.
Writing superior articles is a learned process. The more articles you write the better you will be at writing them. When you learn the art of writing quality articles your articles will generate lots of traffic to your website.
Author Resource:-
Eric Dunbar is the owner and editor of Golden Entrepreneur, where you will find online business tips, articles and great software tools. Eric Dunbar is also the author of THE FACE OF A DEMON, referred to by many as “The Recovering Addict’s Handbook”, and editor of X-JOURNAL Blog
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