So, how does your page squeeze out their name and email address?
These pages are used to gather vital information from your visitors. These folks are interested in receiving free valuable information that will help them solve a problem. If you can provide this they will sign up to receive your offering. Folks are skeptical about offering up too much personal information, so don't ask for more than is necessary.
All you need is get your page to squeeze their first name and primary email address out of them. Nothing else is necessary. Just make the page squeeze them by offering something for free. This is not rocket science.
I highly recommend the use of double opt-in. Especially with the Can Spam Act staring you in the face. You run the risk of being shut down if you are using single opt-in. Using double opt-in is the only way to go! It will keep you “out of the dog house” when it comes to be accused of spamming.
The safest and best approach is to use a third party service to deliver your emails. Double opt-in, will also increase trust and credibility right from the get go.
A squeeze page with nothing but a sign up form will not be effective. You have to offer a valuable free e-book, report, video or software. Notice I said valuable. No junk. Your squeeze page should sell the Freebie in such a manner that the prospect will give you their first name and primary email address.
Use bullets that highlight the valuable information that they can receive in your free offering. Keep it short and to the point. This is not a full blown sales letter.
Squeeze pages are important – no doubt about it. You may ask why?
The single most important thing you can do is build a list. A properly designed squeeze page will solve this problem for you. With your opt-in list, gathered from your squeeze page, you will be able to develop trust and credibility from your subscribers and make money too! You can beat your head up against a wall trying to get your site ranked high in the search engines. Also, you can spend a ton of money on paid advertising.
Your number one objective is to focus on list building. This is where an effective squeeze page will “do the trick”.
The best way to do this is by using a professional, but easy to design squeeze page. You can do it the hard way or the easy way. It's your choice. I choose the easy way. . .squeeze pages.
Squeeze pages are a part of what it takes to be successful along with email and article marketing. They all tie together!
Think about this, if your page squeezes them properly, they will sign up for your Freebie and join your list. After all, that is its main purpose.
Author Resource:-
Grab your Free gift now. “How to Get Opt-ins and What to Do With Them” by visiting http://www.emailandarticlemarketingtips.com where you will discover this and a lot more. . .
In appreciation for your reading this article, you will also receive a Free Lifetime subscription to “The Tips Gazette”. You will learn more about squeeze pages as well as email and article marketing.
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